Are We Thinking Differently?

December 9, 2009

Apple has had some memorable ads over the years, the 1984 Super Bowl ad for the original Macintosh of course being the most famous. But the Think Different ad was probably my favorite of all. Not because it pushes any particular product, but because it celebrates a particular mentality: that of using bold, unconventional, creative thinking to push the world forward while most are content to let it stay right where it is.

Are we doing this in the eLearning world? Are we questioning current convention – including popular theory and common academic argument? Are we challenging policy, even at the often very personal risk of managerial disapproval? Are we pushing against the status quo, or are we settling for the “Well, what can one person do?” attitude? Are we fighting for change? Are we thinking differently?

If not, shouldn’t we be?

Posted in Apple, Evangelism, Things I Love, eLearning Design