Comments on: Adobe TV: More Selling Through Teaching http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/ A starry-eyed quest for beautiful eLearning and presentations. Sun, 07 Mar 2010 04:25:19 -0800 http://wordpress.org/?v=2.8.6 hourly 1 By: Adobe Kuler: Color for the Color-Challenged | eQuixotic http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/comment-page-1/#comment-259 Adobe Kuler: Color for the Color-Challenged | eQuixotic Tue, 23 Sep 2008 15:30:39 +0000 http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/#comment-259 [...] Adobe TV even offers a short (and also free) how-to video for [...] [...] Adobe TV even offers a short (and also free) how-to video for [...]

]]> By: Rufus Deuchler http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/comment-page-1/#comment-167 Rufus Deuchler Thu, 19 Jun 2008 10:39:24 +0000 http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/#comment-167 Thanks for the recommendation! Truly apreciated. We really hope to provide useful information and insight. There are now many more episodes, actually, I believe that one episode of Caffè Fibonacci gets added each month. Cheers, Rufus Thanks for the recommendation! Truly apreciated. We really hope to provide useful information and insight.
There are now many more episodes, actually, I believe that one episode of Caffè Fibonacci gets added each month.
Cheers,
Rufus

]]> By: Anthony Media -Steve Anthony’s Voiceover Blog » Telling and Selling in eLearning http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/comment-page-1/#comment-134 Anthony Media -Steve Anthony’s Voiceover Blog » Telling and Selling in eLearning Thu, 08 May 2008 02:23:18 +0000 http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/#comment-134 [...] Chris writes about how Adobe TV is incorporating the concept. The post is called, “Adobe TV: More Selling Through Teaching.” As this trend grows, it means writers used to writing instructional material will be taking [...] [...] Chris writes about how Adobe TV is incorporating the concept. The post is called, “Adobe TV: More Selling Through Teaching.” As this trend grows, it means writers used to writing instructional material will be taking [...]

]]> By: Paul http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/comment-page-1/#comment-122 Paul Wed, 09 Apr 2008 17:35:36 +0000 http://www.equixotic.com/2008/04/09/adobe-tv-more-selling-through-teaching/#comment-122 Adobe has really taken to the video pieces since the Macromedia acquisition, and their site is enjoyable to click around in for the most part. So many creative uses of their own technology. I think this Adobe TV concept went mainstream when years ago Apple started releasing behind-the-scenes shorts on how the iPod, the old Mac Cube, and other Apple staples were created. Apple didn't orignate the concept, but they simply made it cool. These sorts of videos are definitely worth their weight in marketing, if they're done right. I'm actually on a project right now where the client is taking a common process and moving it to another, more advanced and inclusive system. While the environment is not one that takes to whiz-bang marketing well, the delivery of the material will be a similar flavor as these videos. The key for us is to highlight what is better about the future versus the status quo. It will be a challenge, but Adobe TV could provide inspiration! Adobe has really taken to the video pieces since the Macromedia acquisition, and their site is enjoyable to click around in for the most part. So many creative uses of their own technology. I think this Adobe TV concept went mainstream when years ago Apple started releasing behind-the-scenes shorts on how the iPod, the old Mac Cube, and other Apple staples were created. Apple didn’t orignate the concept, but they simply made it cool.

These sorts of videos are definitely worth their weight in marketing, if they’re done right. I’m actually on a project right now where the client is taking a common process and moving it to another, more advanced and inclusive system. While the environment is not one that takes to whiz-bang marketing well, the delivery of the material will be a similar flavor as these videos. The key for us is to highlight what is better about the future versus the status quo. It will be a challenge, but Adobe TV could provide inspiration!

]]>